Raising money for charity is a worthwhile cause and fundraising events are an excellent way to raise both awareness and funds. However, with the vast array of charity fundraisers out there, it can be difficult to make your event stand out. Here are a few tips to help you turn heads and get more people involved.
Pick a Unique Fundraiser Idea
Fundraising ideas can differ greatly, from a themed dress-up day at work to a sponsored mountain climb. By picking a unique fundraising idea you can pique curiosity and get people talking.
Set a Target
Setting a target gives you a specific goal to work towards and can help to spur you on until you reach this target. It also lets people know how much you want to raise for your cause and could affect the amount they donate. However, it can be difficult to set a target amount, especially if this is the first fundraiser you have hosted. Aim for the minimum amount you require, but don’t go too low. You still want that ‘wow’ factor when asking for donations. If you reach your target amount quickly, you can always modify your goal.
Create Fundraising Posters
A major part of getting lots of donations for your fundraiser is by creating posters to promote it. If your fundraiser is a low-level event then a simple affair will do. However, if you are planning to attract large numbers then it could be wise to look into professional fundraising posters. Depending on your fundraising idea, the company you fundraise with could provide you with material to help you promote your event. For example, Fundraising Brick provides engraved bricks and they offer plenty of free resources for people to use. From attractive posters to eye-catching flyers, Fundraising Brick can truly help you stand out. An aesthetically pleasing poster can raise awareness for your fundraiser which in turn can increase donations.
Use Social Media
With most people using some form of social media nowadays, the sensible way to promote your fundraiser is by getting the word out online. Although you can choose to advertise your fundraiser on all platforms, some social media platforms can be more effective than others. If you plan to post a lot of images, then Instagram is ideal, however, many people use Facebook and you could find that you reach a broader audience using a Facebook profile. Another great thing about using social media is that it gives you an engaging platform to provide information about why you are raising money. Telling people your personal story about why you are fundraising can grab attention and encourage people to share your story and donate more. In addition, this can help promote your charity of choice.
Provide Updates
Don’t forget to keep people updated about the progress. You may not realize it, but your efforts could truly captivate people’s attention and they will most likely want to know how you are getting on. Furthermore, providing updates can encourage people to either make additional donations or share your message so that their friends and family can donate too.
